Majid Al Futtaim

MAF Hospitality had started construction of a number of hotels in Dubai. At the point of engagement, the properties were under construction; but still concrete shells. Bryan Steele assisted the client with defining the company’s structure and business processes and then defined the IT strategy and systems needed to support this vision. He then issued Requests for Proposals and completed the vendor/solution selection process and contract negotiations.


  • Centralised core Finance, HR and Procurement functions with smaller teams.

  • A datacentre in one of the properties where all core systems are hosted.

  • A Wide Area Network connecting all the properties over which the services and applications are delivered to the hotels using Citrix.

  • Hotel infrastructure design: cabling, Local Area Network, Wi-Fi, telephony, security cameras, guest entertainment.

  • Hotel systems: Opera CRS and PMS, Delphi, POS, Financials, HR, Procurement.


The project scope included organisation and process design, defining the entire technology landscape, system and vendor selection and contract negotiation.